Intro book

What is Tending?

Today, most parents in America are facing crippling challenges. We were struggling before COVID, but now we’re drowning. It doesn’t have to be this way. Now is the time to take a stand for parenthood. Supporting parents is good for everyone, especially in our workplaces.


“Tending: Parenthood and the Future of Work” is the story of Amy Henderson’s raw and vulnerable quest to understand modern parenthood. Her journey brings her into intimate conversations with hundreds of parents, scientists, employee activists, business leaders, and other innovators.


Through these heartfelt conversations, Amy learns three main things:

1. It's harder to be a working parent in the U.S. than in any other developed country in the world.

2. There is an epidemic of shame among working parents.

3. And yet, parenthood, possibly more than anything else, neurologically primes us to develop skills that are critical for success in the modern workplace.


Armed with these insights, Amy launched TendLab, which began as a consulting business to help companies unlock the power and potential of parents at work, and has transformed into something much bigger. The new TendLab is a gathering place for incubation and instigation, bringing together the changemakers across business, research, technology, and politics to forge a better path forward for working families.


'Tending,' goes deep into the stories behind this pain to help us understand how our work cultures are broken, and how we can heal them. A testament to the power of parenthood, community, and collective action, 'Tending' is a call to action for all of us.


Read the book to get inspired to play your part in building a better future.


“Tending: Parenthood and the Future of Work,” will be published by Nationbuilder Books on Mother's Day 2021.